About Us
We support businesses, governments, and investors in achieving meaningful impact through sustainable growth, carbon balance, and innovation. Our team brings deep expertise across sustainability strategy, ESG frameworks, and low-carbon transformation — empowering clients to turn global sustainability challenges into business opportunities.
The company is the result of more than 15 years of consulting work on environmental issues, economic development and the Green / Circular Economy. It is founded by Dr. George Daniel, an internationally trained economist with over 25 years of experience spanning economic consulting, academia, and the private sector.
Holding advanced degrees from institutions in the United States and Switzerland, he specializes in applying economic and financial models to issues in sustainable development, policy formulation and analysis, international trade, industrial policy, and renewable energy. Since 2014, his work has focused on the economic transition to a diversified (non-oil) and green economy, with particular emphasis on the Gulf Cooperation Council (GCC) region and their respective 2030 Economic Visions. There, he has gained deep expertise in the dynamics of economic and social structural transitions, energy policy, financial barriers to renewable energy, and government policy design.
We are Passionate About Renewable Energy and Sustainability at Every Scale
Our work is defined by careful analysis, practical insight, and an unwavering focus on outcomes. Across projects large and small, we apply the same standards of rigor, responsibility, and strategic clarity.
Our Mission
Our mission is to help organizations move confidently toward a future where economic success and environmental responsibility go hand in hand. We guide leaders through complex sustainability challenges with clarity, integrity, and practical solutions that deliver lasting value.
We believe meaningful impact is achieved when sound economics, responsible resource use, and long-term thinking are embedded in decision-making. Through disciplined analysis and collaborative engagement, we support initiatives that strengthen resilience, improve performance, and contribute to a more balanced and sustainable economy.
